BTM 418
Electronic Commerce
Fall 2026
Topics
- Business Concepts and Theories
Readings
- E-commerce 2023: Business, Technology, Society 17th Edition 180 Day Access Kenneth C. Laudon; Carol Guercio
Fall 2025
Topics
- Welcome and Course Introduction
- Introduction to Internet Technologies
- Lab 03: Using WordPress Group Project Case Part 1 (SOW) released
- Privacy and Ethics in E-commerce
- Lab 04: WordPress Themes and Plugins
- Mobile and E-commerce
- Lab 05: Planning your E-commerce Website Group project client update
- Security and Controls
- Lab 06: WordPress Security, Backup and Recovery Group Project: Part 2 (prototype) & Part 3 (client presentation) released
- Electronic Payments and Billing Group Project Case Part 02
- Lab 07: Selling "Stuff" with WordPress
- Advertising and Analytics
- Lab 08: Google Analytics
- E-commerce Business Intelligence and Big Data
- Emerging Topics in E-commerce
- Group Project Part 3 Presentations
- Objective: Demonstrate expertise in utilizing business knowledge in complex local and global contexts
Readings
- E-commerce 2023: Business, Technology and Society, Kenneth C. Laudon and Carol Guercio Traver, Pearson, 16/e, eBook 180 day 9780137921959; eBook lifetime 9780137922048ISBN 9780137921959
Sources
- Course catalogue ↗2026–2027
- 2021-Fall-BTM-418-LECTURE-A1 ↗2021
- 2022-Fall-BTM-418-LECTURE-A01 ↗2022
- 2023-Fall-BTM-418-LECTURE-A01 ↗2023
- 2024-Fall-BTM-418-LECTURE-A01 ↗2024
- 2025-Fall-BTM-418-LECTURE-A01 ↗2025
- 2025-Fall-BTM-618-LECTURE-A01 ↗2025
- 2026-Fall-BTM-418-LECTURE-A01 ↗2026
- 2026-Fall-BTM-618-LECTURE-A01 ↗2026
- Partial automated extraction.
- Additional readings are supplied through the course LMS. Partial automated extraction.