HECOL 241
Fashion Industries
Fall 2025
Topics
- Theories of fashion change
- Fashion as a system
- Structural and legal components of fashion companies
- Fashion media
Readings
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. New York: Fairchild Books
- Lynch, Annette, and Mitchell D. Strauss. 2007. "Fashion as Collective Behaviour." Changing Fashion: A Critical Introduction to Trend Analysis and Meaning. Oxford: Berg. 57–80. Dress, Body, Culture. Bloomsbury Fashion Central
- Recommended: - Entwistle, Joanne (2009). “Introduction” In The Aesthetic Economy of Fashion: Markets and Value in Clothing and Modelling, Bloomsbury Publishing. (P. 1-19)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter One: The Global Fashion Industry.” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 1-19)
- Recommended - Huggard, Emily (2020). “Chapter Two: The Fashion Industry Context” Communicating fashion brands: theoretical and practical perspectives. Eds. Huggard, E. and Cope, J. London ; New York: Routledge. (p. 20-38)
- Wilson (1985) “Chapter Two: The History of Fashion” In Adorned in Dreams: Fashion and Modernity. (17-46)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Three: Sustainable Supply Chains in the Fashion Industry.” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 36-52)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Two: Missions, Objectives, and Competitive Strategies of Fashion Businesses” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 1-19)
- Grose, Virginia (2021). “Product Development” In A Practical Guide to the Fashion Industry: Concept to Customer. London: Bloomsbury Visual Arts. (19-35)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Four: Sourcing Decisions across the Fashion Supply Chain” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p 53-71)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Six: Legal Aspects of Fashion Businesses.” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p 89-108)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Five: Business Entities in the Fashion Industry.” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p 72-88)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Eleven: Manufacturing Fashion Products” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 182-202)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Eight: Color, Material and Fashion Trend Forecasting” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 125-140). Recommended: - Blaszczyk, Lee and Ben Wubs (2018). “Beyond the Crystal Ball: The Rationale Behind Color and Trend Forecasting.” In The Fashion Forecasters: A Hidden Color and Trend Prediction. Ed. Regina Lee Blaszczyk and Ben Wubs. London: Bloomsbury Visual Arts. (p. 1-32)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Nine: Designing Fashion Products” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 141-161). - Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Ten: Preproduction Processes” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 164-181)
- Breward, Christopher. 2003. “The Rise of the Designers” In Fashion. Oxford History of Art. Oxford ; New York: Oxford University Press. (p. 21-47)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Seven: Marketing Research in Fashion” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 109-124)
- Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Twelve: Marketing Fashion Brands” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 203-222)
- Grose, Virginia (2021). “Retail Strategy” In A Practical Guide to the Fashion Industry: Concept to Customer. London: Bloomsbury Visual Arts. (p. 64-91). - Burns, Leslie Davis, and Kathy K. Mullet. 2020. “Chapter Thirteen: Fashion Distribution and Retailing” In The Business of Fashion: Designing, Manufacturing, and Marketing. Sixth edition. Fairchild Books. (p. 223-245)
- Best, Kate Nelson. 2017. “A Global Discourse: The New Millennium.” In The History of Fashion Journalism. London: Bloomsbury Academic, pp. 217–242.
- Recommended: - Torregrosa, Marta, and Teresa Sadaba. 2023. “The Adaptation of Species in the Fashion Media Ecosystem: The Case of Vogue.” Popular Communication 21 (2): 114–29. doi:10.1080/15405702.2023.2239207. - Cheng, L., & Tandoc, E. C. (2021). From magazines to blogs: The shifting boundaries of fashion journalism. Journalism, 23 (6), 1213 – 1232. doi: 10.1177/1464884920988183
- McKee, S. et al. (2023) ‘The evolving direct‐to‐consumer retail model: A review and research agenda’, International Journal of Consumer Studies, 47(6), pp. 2816–2842
Sources
- Course catalogue ↗2026–2027
- HECOL 241 FASHION INDUSTRIES · Reading-list link; contents not retrieved ↗
- HECOL 241 FASHION INDUSTRIES · Reading-list link; contents not retrieved ↗
- HECOL 241 FASHION INDUSTRIES · Reading-list link; contents not retrieved ↗
- 2015-Fall-HECOL-241-LECTURE-A1 ↗2015
- 2016-Fall-HECOL-241-LECTURE-A1 ↗2016
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- 2019-Fall-HECOL-241-LECTURE-A1 ↗2019
- 2020-Fall-HECOL-241-LECTURE-A1 ↗2020
- 2022-Fall-HECOL-241-LECTURE-A1 ↗2022
- 2023-Fall-HECOL-241-LECTURE-A1 ↗2023
- 2025-Fall-HECOL-241-LECTURE-A1 ↗2025
- Targeted source-text review: Removed a discussion-post deadline admitted as a required reading; stripped schedule text from the Best chapter; replaced a course-introduction fragment with explicit schedule topics. Additional readings are supplied through the course LMS.
- Additional readings are supplied through the course LMS. Partial automated extraction.