Business Analytics Toolbox

Prerequisites: MSBA students only. In today's data-driven world, much of the valuable information companies hold resides in databases. This hands-on course equips students with the skills to navigate various relational databases and master SQL, the industry-standard language for querying data. Students will gain a strong foundation in modern and traditional databases by engaging with diverse datasets and learning essential SQL techniques such as selecting, filtering, sorting, grouping, and joining data. Students will set up their own databases in the cloud, working with real-world data to understand practical applications. The course will also introduce key cloud components, including cloud storage and computing, enabling students to create and manage a virtual cloud environment for their analyses. Building on these fundamentals, the course will guide students to develop visualized data summaries and construct dynamic business intelligence dashboards. By the end of the course, students will be proficient in data storytelling and equipped with the tools to create insightful and impactful dashboards that drive business decisions.