Creating Successful Digital Products & Experiences

Graduate Prerequisites: MSDT Students Only - Organizations of all sizes and stages of maturity are undertaking internally and externally focused digital initiatives. The success of these programs varies widely and depends on numerous strategic and tactical factors. In this class students will learn leading models, practices and tools used by top digital teams, and apply them, along with other skills learned throughout the MSDT program, toward the research, ideation, design and creation of a prototype digital product/experience designed to address unmet needs in the market and achieve real-world critical business objectives.