BUSI 3406

Business Analytics Principles

0.5 credit · Undergraduate

Evolution of Decision Support Systems. Decision Making. Business Intelligence. Foundation of Business Analytics. Lifecycle & Best Practices. Strategy, platforms and Architecture. Data Sensemaking. Model Development.

2026

Readings

Machine Learning Custom eText, 2nd edition o Authors: Galit Shmueli, Peter C. Bruce, Peter Gedeck, & Nitin R. Patel

Prerequisites & course information

Precludes additional credit for BUSI 4406. Prerequisite(s): BUSI 2401 and STAT 2601 . Lecture 3 hours a week.

Sources

Course catalogue ↗2026–2027
BUSI 3406A F26 Wu,Migao ↗2026