COMM 6830
Qualitative Research Methods in Communication
Reviews qualitative methods used in communication research, including interviews, focus groups, fieldwork (ethnography), and case studies. Students practice the various methods so they can learn to apply them to their own research. Students also discuss how researchers analyze qualitative data and build theories from their observations.
Topics
- Students will be able to describe strengths and weaknesses of qualitative research.
- Students will be able to distinguish between different epistemological approaches within qualitative research.
- Students will be able to analyze the key steps in conducting qualitative research including access, sampling, data collecting, data analysis, and writing.
- Students will be able to apply the knowledge and skills learned in the class to an independent qualitative research project.
Official roster learning outcomes
Sources
- Course catalogue ↗2026-2027
- Catalogue entry ↗
Catalogue variants
- Qualitative Research Methods in Communication · 3.0 · Graduate