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HADM 6311

Restaurant Distribution Strategies

1.5 credits · Graduate

Similar to lodging in the late 1990’s and early 2000’s, restaurants today are experiencing rapid changes in how customers interact with them - either for placing orders, delivery or simply checking hours and menus. The distributional changes impacting restaurants were accelerated by the pandemic - and as a result, changes which happened over years in lodging have happened in months for restaurants. This course provides an overview of how restaurants can both adjust and ensure profitability in an ever-evolving restaurant distribution landscape.

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