Biotechnology and Pharmaceutical Strategy

3 credits · Fuqua School of Business

This course examines a number of economic issues relating to innovation, competition, and regulation in the pharmaceutical industry and their role in management decision making. We concentrate on factors that distinguish pharmaceuticals from other industries such as its strong research intensity, broader ties to the health care system, and the critical role of government regulations and policy. The overall perspective is international, but the emphasis is on current market and policy developments in the United States. This course is for Daytime MBA and Accelerated Daytime MBA students.