ADV 3500
Digital Insights
Acquiring, evaluating, and analyzing information for advertising decisions. Emphasizes understanding the scientific method, developing explicit and measurable research objectives, selecting appropriate methodologies, and analyzing data.
Prerequisites & course information
Grading Scheme: Letter Grade Prerequisite: MAR 3023 and ADV 3008 with minimum grades of C and STA 2023 and ADV major. Attributes: Artificial Intelligence, Enable-AI
Sources
- Course catalogue ↗2025-2026
- Catalogue entry ↗
Catalogue variants
- Digital Insights · 3 Credits