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ADV 3824

Advertising Strategy: Health / Social Influence Approach

3 Credits

Learn the process of advertising and promotional strategy from a health/social marketing approach, which centers on global health issues. Learn to "sell science" and market public health messages to help change the world.

Prerequisites & course information

Grading Scheme: Letter Grade Prerequisite: ( MAR 3023 and ADV 3008 with minimum grades of C) and Advertising major.

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