MAR 4740
Comprehensive Digital Marketing with AI Applications
Explains digital marketing strategies, tools, and analytics with the integration of Python programming and AI applications. Topics include SEO, social media, email marketing, and web analytics, with hands on projects for data-driven decision-making and campaign optimization.
Topics
- social media
- email marketing
- and web analytics
- with hands on projects for data-driven decision-making and campaign optimization
Topics explicitly listed in official catalogue description
Prerequisites & course information
Grading Scheme: Letter Grade Prerequisite: QMB3250 QMB3302 MAR3023.
Sources
- Course catalogue ↗2025-2026