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MAR 6237

The Art and Science of Pricing

2 Credits

Providing students with a good understanding of the strategy and tactics for an effective pricing decision. By the end of the course, students will be able to explain underlying mechanisms for the current pricing practices and apply their knowledge in improving pricing decisions.

Prerequisites & course information

Grading Scheme: Letter Grade Prerequisite: ( MAR 5806 or GEB 5929 ) & ( QMB 6358 or QMB 6755 ).

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