PUR 4400C
Crisis Communications
Focuses on key elements of crisis and issues management: before, during, and after a crisis. In an age when a company’s every move is subject to instant, vivid, unfiltered, and global scrutiny and attack, the need for effective and proactive crisis management is greater than ever.
Prerequisites & course information
Grading Scheme: Letter Grade Prerequisite: PUR 3000 with a minimum grade of C.
Sources
- Course catalogue ↗2025-2026