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BADM 6041

Innovation Intrapreneurship

3 Credits · Level: Graduate

In this course, we will learn how to tackle and succeed at innovation-related projects and roles in large organizations. Corporations are investing in innovation and record levels – and have begun to focus on building out a core competency around innovation and intrapreneurship. Students taking this course will learn the following things: 1. How companies are structured to drive innovation 2. The four (4) core types of innovations 3. The role of the intrapreneur in innovation 4. The “Secret” of Intrapreneurship (hint: it’s actually the most common parthway to entrepreneurship) 5. The innovation maturity model 6. The 11 core competencies of intrapreneurs 7. How to succeed in corporate innovation and intrapreneurial endeavors The course will focus on a hands-on application of intrapreneurial best-practices in a series of corporate innovation “case study” projects. You’ll get to “experience” the process of building an innovative concept within a larger organization from within the ‘safe’ confines of a classroom. But these will be real projects.

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