GBUS 4413
Global Business Strategies
Multinational enterprises (MNEs) must carefully formulate and implement strategies to successfully compete in global business. This course is designed to immerse students in the challenges faced by managers leading MNEs, particularly when venturing into international markets. Through a combination of case discussions, readings, and lectures, students will develop the ability to pursue managerial action in response to the evolving global business environment, as well as to the demands of internal and external stakeholders. Students - please register for the correct section: GBUS 413-01 BSFS (Jr & Sr); GBUS 413-02 BSFS IBD Candidates & GBFs; GBUS 413-03 GSFS; GBUS 413-04 GSFS IBD Candidates, MBA, CCT, OTHERS WITH PERMISSION
Sources
- Course catalogue ↗2026-2027