Health Communications

3 Credits · Level: Graduate

Health communication encompasses the study and use of communication strategies to inform and influence individual and community decisions that enhance health. The field of health communication is seen to have relevance for virtually every aspect of health and well-being, including disease prevention, health promotion, and quality of life. This three-credit, discussion-based seminar uses a case-study approach to provide a practical overview and working knowledge of health communication and how it can be used to implement public health programs. Readings will comprise theoretical and methodological texts and case studies. Participants will become familiar with a range of resources and agencies, debate the merit of a various approaches, and analyze and assess health communication program and materials.