Using Data to Lead Change

1.5 Credits · Level: Graduate

In today’s highly interdependent, constantly changing world, organizations must continuously adapt to new situations to survive and thrive. The course introduces the process of leading successful change beginning with the clarity of purpose that comes from an understanding of customers’ needs. This involves leveraging data analytics to drive the design of products and services to meet those needs effectively. Data are collected and analyzed at every step of the process to 1) frame the case for change, 2) measure inputs, processes, and outputs, 3) assess success of pilot studies and other activities, and 4) demonstrate the impact of the change program. In this course, students will learn how to use data to accurately conceptualize the change problem, measure process and evaluate the outcomes.