Govt Relations Lobbying

3 Credits · Level: Graduate

Government relations is a specialized branch of public relations that assists organizations in communicating with directorate publics. It includes learning how to influence the actions, policies, and decisions of individuals. By building a relationship between organizations and governmental bodies, progress is made toward lobbying efforts, advocacy initiatives, and regulatory issues that impact hearts, minds, and bottom lines. Through this course, students will train to become leaders in government communications and gain acumen in how to help organizations push their agendas forward. From learning laws and techniques for advocacy, to changing and/or maintaining policy, to using advanced-level persuasion techniques, to influencing actions or decisions of officials, this course will cover the necessary ground to prepare students for a successful career at a state, national, or global scale.