Digital TechnologiesAnalytics

3 Credits · Level: Undergraduate

We have never lived in a time of faster and more transformative technological innovation. There is no industry that has been untouched by the emergence of technology and analytics and nearly all functional roles in business today must work with technology and data in some way. An understanding how and why technology and analytics is employed in business today—as well as the main concepts, tools, and techniques—is essential to be successful in a rapidly evolving, data-infused global business environment. This course will help students understand the tools and technologies used in modern, global organizations. It will involve lecture and discussion of real-world problems as well as hands-on introduction to tools and techniques used in technology and analytics. The course will not only cover the concepts, tools, and techniques widely used in business today but also how to apply the tools in business situations and to solve business problems.