Introduction to Design

1 Credit.

An in-depth exploration of the design and management of a small medical illustration studio business practice. Students gain practical experience analyzing challenges and developing effective, real-world solutions grounded in best business practices. Topics include strategic planning, operations, production and business management, pricing, finance, accounting, taxes, business entities, human resources, contracts and negotiations, copyright and intellectual property, marketing, branding, advertising, social media, ethics, and leadership..