MKT 7210
Marketing and Competitive Behaviour
Designed to give the student a deeper understanding of the dynamics of marketing behavior. Oriented towards theoretical conceptualizations of the problems and practices in marketing areas.
Prerequisites & course information
PR/CR: A minimum grade of C is required unless otherwise indicated. Prerequisite: MKT 7010 (formerly MKT 6080).
Sources
- Course catalogue ↗2026-2027