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BUSI 650

Marketing Management

2 Credits

Analysis of marketing problems and evaluation of specific marketing efforts regarding the organization's products and services, pricing activities, channel selection, and promotion strategies in both domestic and international markets.

Prerequisites & course information

Restriction: Must be in one of the following programs (Business and Management (Master's); Business and Management (Master's)). Credit Only Granted for: BUSI650 or BMGT612 .

Sources