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JOUR 384

Social Media Content Creation, Audience Engagement and Analytics

3 Credits

Provides students with an overview of social media best practices for journalists and will work to develop their skills in social content creation, audience engagement, sourcing and verification and analytics. By the end of this course, students will have the practical skills needed to manage a social media account for themselves or to contribute to the management of a news organization's social media presence.

Prerequisites & course information

Prerequisite: JOUR320 or JOUR360 . Jointly offered with: JOUR657 . Credit Only Granted for: JOUR368D or JOUR384 . Formerly: JOUR368D.

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