BUSINESS M774
Special Topics in Marketing Strategy I
Winter 2022
Topics
- marketing strategy
- Bayesian
- pricing
- conflict
- contracts
- advertising
- market entry
- e commerce
- business models
Readings
- The Theory of Industrial Organization
Sources
- Course catalogue ↗2026–2027
- Campus Store (short title) ↗
- Course outline / syllabus ↗Winter 2022