COMMERCE 3MC3
APPLIED MARKETING MANAGEMENT
Fall 2026 · Appld Market Mgmnt · C01, C02, C03, C04, C05, C06, C07, C08, C09, C10
Readings
- COMMERCE 3MC3 Applied Marketing Management Readings 2026-27
Fall 2026
Topics
- case studies
- decision making
- business environment
- teamwork
- pricing
- segmentation
- consumer behavior
- marketing strategy
- social media
Fall 2025 · Appld Market Mgmnt · C02, C03
Readings
- Ivey Cases Available Directly Through Ivey
Sources
- Course catalogue ↗2026–2027
- Campus Store (short title) ↗
- Campus Store reading list ↗Fall 2026
- Course outline / syllabus ↗Fall 2026
- Campus Store reading list ↗Fall 2025