COMMGMT 712
Public Relations Research
Winter 2026 · C01
Readings
- Etext Primer Of Public Relations Research - 6 Month AccessISBN 9781462527960; 9781462522705
- Etext Focus Groups: A Practical Guide For Applied Research - 6 Month AccessISBN 9781483354095; 9781483365244
- Etext Internet, Phone, Mail, And Mixed-Mode Surveys: The Tailored Design Method - 6 Month AccessISBN 9781118921302; 9781118456149
Sources
- Course catalogue ↗2026–2027
- Campus Store reading list ↗Winter 2026