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IBH 3BA3

UNDERSTANDING ENTREPRENEURSHIP AND SOCIAL ENTREPRENEURSHIP FROM A HISTORICAL AND THEORETICAL LENS

Undergraduate

Fall 2026 · Understanding Entrepreneurship · C01

Readings

  • Designing Your Life: How To Build A WeLL Lived Joyful Life
    Burnett · Required
    ISBN 9781101875322
  • Innovation Stack: Building An Unbeatable Business One Crazy Idea At A Time
    Mckelvey · Required
    ISBN 9780593086735
Fall 2026

Topics

  • entrepreneurship
  • social entrepreneurship
  • business models
  • case studies
  • motivation
  • innovation
  • decision making
  • organizational change
  • memoir

Readings

  • The Innovation Stack
    Jim McKelvey · required
  • Designing Your Life
    Bill Burnett; Dave Evans · required
  • Required case: VisionSpring: A Lens for Growth
    See source
  • Required case: Dropbox: It Just Works
    See source
  • Required case: IDEO: Human-Centered Service Design
    See source
  • Required case: Warby Parker: Vision of a Good Brand
    See source
  • Required case: Community First! Village: Scaling Good
    See source
Fall 2025 · Understanding Entrepreneurship · C01

Readings

  • Designing Your Life: How To Build A Well Lived Joyful Life
    Burnett · Required
    ISBN 9781101875322
  • Innovation Stack: Building An Unbeatable Business One Crazy Idea At A Time
    Mckelvey · Required
    ISBN 9780593086735
Sources