MKT 203
Marketing Channels & Budgets
This course explores marketing channel selection and strategy, focusing on effective resource allocation across advertising, email marketing, public relations, digital media, and more. Through …
Current undated catalogue
This course explores marketing channel selection and strategy, focusing on effective resource allocation across advertising, email marketing, public relations, digital media, and more. Through …
Sources
- Course catalogue ↗2026–2027
- Campus Store reading list ↗Fall 2025
- Campus Store reading list ↗Spring/Summer 2026