ENTR 570
Creativity and Product Development
Advisory and Enforced Prerequisite: None. (3 credits) Through readings, discussions, individual assignments, reflective surveys, group exercises, and a final team project plus presentation, students examine the importance of creativity as a human skill and resource. Students learn techniques to innovate with a curious and creative mindset, and enhance communication skills while exploring, prototyping, and iterating on new product ideas. Customer discovery, journey mapping, market needs and opportunities, inquiry, story-telling, and collaborative product development are incorporated.
Sources
- Course catalogue ↗2026-2027