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15.561

Digital Revolution: From Foundations to Future Trends

3-0-6 units · Graduate

Emphasizes programming in scripting languages (e.g., Python) within the context of emerging trends that underlie current and future uses of digital technologies in business. Provides a solid grasp of programming basics and the foundations of computing. Other topics include web technologies, database systems, digital experimentation (A/B testing), crowdsourcing, digital marketplaces, distributed ledger technologies, and AI.

Spring 2005 · Information Technology Essentials

Topics

  • Introduction: Fundamentals of Computing I
  • Fundamentals of Computing II
  • Networks I
  • Networks II
  • Programming Languages
  • Relational Databases
  • Introduction to Microsoft® Access
  • Web Technologies Fundamentals
  • Computer Security I: Encryption and Digital Signatures
  • Computer Security II: Network Security
  • “Under the Hood” of a Commercial Website
  • Managing Software Development
  • Enterprise Systems
  • Systems that Span Multiple Enterprises
  • Business Intelligence: Data Mining and Data Warehousing
  • Emerging Technologies; Course Wrap-up

Readings

  • White, Ron, et. al. How Computers Work . 7th ed. Indianapolis, IN: Que Publishing. ISBN: 0789730332.
    Recommended
  • Gralla, Preston, et. al. How the Internet Works . 7th ed. Indianapolis, IN: Que Publishing. ISBN: 0789729733. Good introductory texts on the internals of computer hardware, system software and the Internet. Recommended if you don’t have a background in science or engineering.
    Recommended
  • Viescas, John L. Running Microsoft® Access 2000 . Redmond, WA: Microsoft® Press, 1999. ISBN: 1572319348. One of the best and most detailed “bibles” on Microsoft® Access. The coverage is way beyond what will be covered in this course. This is an excellent reference book for students who are interested in becoming Microsoft® Access experts.
    Recommended
  • Laudon, K. C., and J. P. Laudon. “Computer Hardware and Information Technology Infrastructure.” Section 6.1 in Management Information Systems: Organization and Technology . Upper Saddle River, NJ: Prentice-Hall, 2004, pp. 182-190. ISBN: 0131538411.
    Recommended
  • Mossberg, Walter S. “Do you really need a DDR SDRAM and 802.11b?” Wall Street Journal , December 4, 2002, D5.
    Recommended
  • ———. “The Fall Buyer’s Guide: Things to Keep In Mind When Choosing a PC.” Wall Street Journal, September 30, 2004.
    Recommended
  • Gralla, Preston, et. al. How the Internet Works . Illustrated by Mina Reimer, and Stephen Adams. 7th ed. Indianapolis, IN: Que Publishing. ISBN: 0789729733.
    Recommended
  • Mossberg, Walter S. “Deciphering Cellphone Geek-Speak.” Wall Street Journal, July 9, 2003, D5.
    Recommended
  • Lec #: 6 · TOPICS: Relational Databases · READINGS: Peterson, John. Chapters 1, and 2 in Absolute Beginner’s Guide to Databases . Indianapolis, IN: Que Publishing, 2002. pp. 7-16, and 19-41. ISBN: 078972569X.
    Reading assignment
  • Peterson, John. Chapters 8-10 in Absolute Beginner’s Guide to Databases . Indianapolis, IN: Que Publishing, 2002. pp. 159-234. ISBN: 078972569X.
    Recommended
  • Viescas, John L. Running Microsoft® Access 2000 . Redmond, WA: Microsoft® Press, 1999. ISBN: 1572319348.
    Recommended
  • Comer, Douglas E. Chapter 24 in The Internet Book . 3rd ed. Upper Saddle River, NJ: Prentice Hall, 2000. pp. 223-242. ISBN: 0130308528.
    Recommended
  • Berners-Lee, Tim, James Hendler, and Ora Lassila. “The Semantic Web.” Scientific American (May 2001).
    Recommended
  • Turban, E., D. King, J. Lee, and D. Viehland. Chapter 12 in Electronic Commerce: A Managerial Perspective . Upper Saddle River, NJ: Pearson Prentice Hall, 2004. pp. 462-490. ISBN: 0130094935.
    Recommended
  • Zimmerman, Phil. Chapter 1 in An Introduction to Cryptography . ↗
    Recommended
  • Lec #: 11 · TOPICS: “Under the Hood” of a Commercial Website · READINGS: Treese, G. Winfield, and Lawrence C. Stewart. Chapter 19 in Designing Systems for Internet Commerce . 2nd ed. Reading, MA: Addison-Wesley 2003. pp. 375-387. ISBN: 0201760355.
    Reading assignment
  • Davenport, T. H. “Putting the Enterprise into the Enterprise System.” Harvard Business Review (August 1998): 121-131.
    Recommended
  • “An Eagle Eye on Customers.” Business Week , February 21, 2000, 66-76.
    Recommended
  • Lec #: 14 · TOPICS: Systems that Span Multiple Enterprises · READINGS: Hagel III, John, and John Seely Brown. “Your Next IT Strategy.” Harvard Business Review (October 2001).
    Reading assignment
  • Berry, Michael J. A., and Gordon Linoff. Chapters 2, and 3 in Data Mining Techniques: For Marketing, Sales, and Customer Support . New York, NY: John Wiley & Sons, 1997. pp. 17-50. ISBN: 0471179809.
    Recommended
  • Berson, Alex, Stephen Smith, and Kurt Thearling. “ An Overview of Data Mining Techniques .” Excerpted from Building Data Mining Applications for CRM . ↗
    Recommended

Prerequisites & course information

Prereq: None G (Fall) 3-0-6 units

Sources