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21A.336

Marketing, Microchips and McDonalds: Debating Globalization

Undergraduate · Historical course

Spring 2004

Topics

  • Introduction: Why is Everyone Talking About Globalization?
  • The Economic and Political Debates
  • Global Histories Before Capitalism
  • European Colonialism
  • European Economic Expansion
  • The Rise of Consumer Society, the Welfare State and the Third World
  • Film: Modern Times
  • Deindustrialization and the Growth of Service Industries
  • Film: Roger and Me. The Rise of High Tech
  • New Industrialization in the “Third World”
  • Theorizing the Economic Transformation
  • The New Post-Cold War Geography
  • Migrations
  • Media in Motion
  • Reworking Networks: From Activism to the Mafia
  • Biotech and the New Science
  • Student Presentations
  • Judging Globalization in a post-Iraq War Era
  • Conclusion

Readings

  • Ghosh, Amitov. In an Antique Land. Penguin Books, 1992. ISBN: 9780140142037.
    Required
  • Mintz, Sidney. Sweetness and Power. New York: Penguin Books, 1986. ISBN: 9780140092332.
    Required
  • The Anthropology of Globalization: A Reader. Edited by Jonathan Inda, and Renato Rosaldo. Malden, MA: Blackwell Publishers, 2001. ISBN: 9780631222323.
    Required
  • Coupland, Douglas. Microserfs . Harpercollins; 1st ed edition, 1995. ISBN: 9780060391485.
    Required
  • Required
  • Wolf, Diane. Factory Daughters: Gender, Household Dynamics, and Rural Industrialization in Java. Berkeley: University of California Press, 1992. ISBN: 9780520070721.
    Required
  • Condry, Ian. “Japanese Hip-Hop and the Globalization of Popular Culture. ” In Urban Life. Edited by G. Gmelch and W. Zenner. Prospect Heights, IL: Waveland Press, 2001. ISBN: 9781577661948.
    Listed reading
  • Condry, Ian. “The Social Production of Difference: Imitation and Authenticity in Japanese Rap Music. ” In Transactions, Transgressions, Transformations: American Culture in Western Europe and Japan. Edited by U. Poiger and H. Fehrenbach. Berghahn Books, 2000. ISBN: 9781571811080.
    Listed reading
  • Giddens, Anthony. “Globalization.” Chapter 1 in Runaway World. New York: Routledge, 2002. ISBN: 9780415944878.
    Listed reading
  • Bourdieu, Pierre. “The Myth of ‘Globalization’ and the European Welfare State.” In Acts of Resistance: Against the New Myths of Our Time . Cambridge, UK: Polity Press, 1998. ISBN: 9780745622187.
    Listed reading
  • “Enron: Seduction and Betrayal.” New York Review of Books . 14 March 2002.
    Listed reading
  • SES #: 4-5 · TOPICS: Global Histories Before Capitalism · READINGS: Ghosh, Amitov. Into an Antique Land.
    Reading assignment
  • Mintz, Sidney. Sweetness and Power. Introduction, and pp. 1-50.
    Listed reading
  • Recommended Readings
    Listed reading
  • Wolf, Eric. “The Slave Trade.” Chapter 7 in Europe and the People Without History. Berkeley: University of California Press, 1982. ISBN: 9780520048980.
    Listed reading
  • Hobsbawm, Eric. The Age of Empire, 1875-1914. London: Weidenfeld & Nicholson, 1995. ISBN: 9780297816355.
    Listed reading
  • Selections from Marx and Engels. The Communist Manifesto .
    Listed reading
  • Sweetness and Power. pp. 51-100.
    Listed reading
  • Wolf, Eric. “The Industrial Revolution.” Chapter 9 in Europe and the People Without History.
    Listed reading
  • Hobsbawm, Eric. “The French Revolution.” Chapter 3 in The Age of Revolution . New York: Vintage Books, 1996. ISBN: 9780679772538.
    Listed reading
  • Sweetness and Power. pp. 101-186.
    Listed reading
  • Terkel, Studs. Selections from Hard Times. New York: Pantheon Books, 1986. ISBN: 9780394746913.
    Listed reading
  • Hobsbawm, Eric. “Into the Economic Abyss.” and “The Third World.” Chapters 3 and 13 in The Age of Extremes. New York: Vintage Books, 1996. ISBN: 9780679730057.
    Listed reading
  • SES #: 10 · TOPICS: Deindustrialization and the Growth of Service Industries · READINGS: Bensman, David, and Roberta Lynch. Chapters 1, 2 and 4 in Rusted Dreams. Berkeley: University of California Press, 1988. ISBN: 9780520063020.
    Reading assignment
  • SES #: 11-12 · TOPICS: Film: Roger and Me. The Rise of High Tech · READINGS: Coupland, Douglas. Microserfs.
    Reading assignment
  • Wolf, Diane. Chapters 5, 6, and 8 in Factory Daughters: Gender, Household Dynamics and Rural Industrialization in Java. Berkeley: University of California Press, 1994. ISBN: 9780520086579.
    Listed reading
  • Freeman, Carla. “Designing Women: Corporate Discipline and Barbado’s Off-shore Pink-Collar Sector.” In The Anthropology of Globalization. Edited by Jonathan Xavier Inda and Renato Rosaldo. Malden, MA: Blackwell Publishers, 2001. ISBN: 9780631222323.
    Listed reading
  • SES #: 14 · TOPICS: Theorizing the Economic Transformation · READINGS: Harvey, David. “The Political-Economic Transformation of Late Twentieth Century Capitalism.” In Harvey, David. The Condition of Postmodernity. Cambridge, MA: Blackwell Publishers, 1992. ISBN: 9780631162940.
    Reading assignment
  • SES #: 15 · TOPICS: The New Post-Cold War Geography · READINGS: Verdery, Katherine. Chapters 1 and 8 in What was Socialism, What Comes Next? Princeton, NJ: Princeton University Press, 1996. ISBN: 9780691011325.
    Reading assignment
  • SES #: 16 · TOPICS: Migrations · READINGS: Epstein, Beth. Chapters 3, 4 and 5 in Collective Terms. Dissertation, New York University, 1988.
    Reading assignment
  • Ong, Aihwa. “The Pacific Shuttle: Family, Citizenship, and Capital Circuits.” In The Anthropology of Globalization .
    Listed reading
  • Rothenberg, Daniel. Preface and Chapter 1 in With These Hands. Berkeley: University Press, 2000. ISBN: 9780520227347.
    Listed reading
  • Larkin, Brian. “Indian Films and Nigerian Lovers: Media and the Creation of Parallel Modernities.” In The Anthropology of Globalization .
    Listed reading
  • Ganti, Teja. “And Yet My Heart is Still Indian: Culture, Identity and the Bombay Film Industry.” In Media Worlds: Anthropology on New Terrain . Berkeley: University of California Press, 2002. ISBN: 9780520232310.
    Listed reading
  • Appadurai, Arjun. “Disjuncture and Difference in the Global Political Economy.” In The Anthropology of Globalization.
    Listed reading
  • Film: Clips From WTO Protests Showdown in Seattle .
    Listed reading
  • McLagan, Meg. “Computing for Tibet.” In Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. ISBN: 9780520232310.
    Listed reading
  • Nordstrom, Carolyn. Selection from Extra-state Globalization of the Illicit. In On Deepter Reflection. Edited by Gusterson, H. and C. Besteman. Berkeley: University of California Press, 2003.
    Listed reading
  • Handout on Russian Mafia from New York Review of Books .
    Listed reading
  • Hughes, Nancy Scheper. “The Traffic in Human Organs.” In The Anthropology of Globalization .
    Listed reading
  • Brush, Stephen. “Bioprospecting the Public Domain.” Culture Anthropology. 14 (1999).
    Listed reading
  • Reardon, Jenny. “The Human Genome Diversity Project.” Social Studies of Science (2001).
    Listed reading
  • Ferguson, James. “Global Disconnect.” In The Anthropology of Globalization.
    Listed reading
  • Cooper, Fred. “What is the Concept of Globalization Good For?” African Affairs. 100 (2001): 189-213.
    Listed reading
Sources