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ESD.57

Technology-based Business Transformation

Graduate · Historical course

Fall 2007

This course covers how to leverage major technology advances to significantly transform a business in the marketplace. There is a focus on major issues a business must deal with to transform its technical and market strategies successfully, including the organizational and cultural aspects that often cause such business transformations to fail. Class material draws from concrete experiences of IBM's major transformation in the late 1990s, when it aggressively embraced the Internet and came up with its e-business strategy.

Readings

  • Gerstner, Louis V. Who Says Elephants Can’t Dance? Inside IBM’s Historic Turnaround . Part II; part I optional. New York, NY: HarperBusiness, 2002. ISBN: 9780060523794.
    Listed reading
  • Christiansen, Clay, and Michael Raynor. Innovator’s Solution . Boston, MA: Harvard Business School Press, 2003, chapter 1. ISBN: 9781578518524.
    Listed reading
  • Christiansen, Clay, and Michael Raynor. Innovator’s Solution . Boston, MA: Harvard Business School Press, 2003, chapters 2 and 8. ISBN: 9781578518524.
    Listed reading
  • Henderson, Rebecca, and Kim Clark. “Architectural Innovation: The Reconfiguration of Existing Product Technologies and the Failure of Established Firms.” Administrative Science Quarterly , The Johnson School at Cornell University, March 1990.
    Listed reading
  • Hamel, Gary. “Waking Up IBM.” Harvard Business Review 78 (2000): 137.
    Listed reading
  • Christiansen, Clay. Meeting the Challenge of Disruptive Change . Boston, MA: Harvard Business School Pub, 2000.
    Listed reading
  • Christiansen, Clay, and Michael Raynor. Innovator’s Solution . Boston, MA: Harvard Business School Press, 2003, chapters 3 and 4. ISBN: 9781578518524.
    Listed reading
  • Christiansen, Clay, and Michael Raynor. Innovator’s Solution . Boston, MA: Harvard Business School Press, 2003, chapters 5 and 6. ISBN: 9781578518524.
    Listed reading
  • Listed reading
  • Thomke, Stefan. “Enlightened Experimentation.” Harvard Business Review 79 (2001): 66.
    Listed reading
  • Loomis, C. J. “Dinosaurs?” Fortune 127 (1993): 36-42.
    Listed reading
  • Listed reading
  • Listed reading
  • Henderson, Rebecca. “Managing Innovation in the Information Age.” Harvard Business Review , January-February 1994.
    Listed reading
  • Nadler, D. A., and M. L. Tushman. “Beyond that Charismatic Leader: Leadership and Organizational Change.” California Management Review , (Winter 1990): 77-97.
    Listed reading
  • Leonard-Barton, Dororthy. Core Capabilities and Core Rigidities . Boston, MA: Division of Research, Harvard Business School, 1991.
    Recommended
  • Gerstner, Louis V. Who Says Elephants Can’t Dance? Inside IBM’s Historic Turnaround . Parts III and IV; part V optional. New York, NY: HarperBusiness, 2002. ISBN: 9780060523794.
    Recommended
  • Christiansen, Clay, and Michael Raynor. Innovator’s Solution . Boston, MA: Harvard Business School Press, 2003, chapters 7, 10, and epilogue. ISBN: 9781578518524.
    Recommended
Sources