Social Media and Content Curation

1 Unit · Graduate

You need to know how to build compelling content to reach, engage, and build relationships with a high-value audience. This course is designed to give you the knowledge, skills, and experience to build a 52-week multimedia content strategy for any market. During the program, you will work as a team with a real client desiring to develop or improve their content. You will use industry, social, and market analytics tools and proven content strategies to build a program tailored to your business goals. In addition, we will work with some of the most advanced AI systems, advanced CXM, and social analytics systems - to learn how to gain important audience insights, topics, and keywords to drive your content strategy.