Global Resorts and Tourism Industry: France

(3 Credits)

Immerse yourself into the world of luxury experiences through a multifaceted study of the global resort and tourism industry. Discover how industry players secure their global competitive differential advantage by making business decisions that protect the integrity of their resources, while simultaneously providing powerful, meaningful experiences guided by cultural context. From international luxury hotels and palaces to gastronomic adventures, explore the unique business practices of various industry segments. Examine how media and technology redefine the landscape of luxury tourism. Create your own vision of memorable luxury resort experiences that encode cultural meaning.