Producing Live Music Events
This course is geared to all students interested in live music event production and the technical and business aspects involved in planning, developing, and producing a live music event. Topics included: talent and venue contracts and negotiations, primary and secondary revenue streams budgeting, marketing, best practices for promotion and more. Course work includes lectures, interactive class discussion, peer and self-assessments, short answer analytical responses and hands-on collaboration on the production of one live music event. By the end, students have the skills and a framework to book and oversee all aspects of a live music event - whether for themselves or for any artists with whom they work.
Topics
- d: talent and venue contracts and negotiations
- primary and secondary revenue streams budgeting
- marketing
- best practices for promotion and more
Topics explicitly listed in official catalogue description
Sources
- Course catalogue ↗2026-2027