Managing Product and Process Innovation

1.5 units · Graduate

An essential element of any business model is the design and the delivery of services and goods. Many organizations are able to perform this function effectively in the short-term. But only a few organizations demonstrate sustained performance over an extended period of time. We refer to these organizations as pioneers in business model innovation. Prereq: Enrollment in MBA, WPMBA, or MAcc program. Not open to students with credit for 834.