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WH 2050

Entrepreneurial Communication

0.5 Course Units

In this course, students will learn communication frameworks and best practices for pitching innovative ideas in a way that persuades others to appreciate their value. The course will focus on the unique challenges entrepreneurs face when communicating their ideas, vision, and strategy – both externally and internally. Students will practice developing clear, concise, and compelling startup stories, from pitches to pivots. Practice contexts include pitching a startup to potential investors and pitching a new idea to an internal leadership team. Students will use provided business ideas as well as have the option of using their own business ideas for assignments. Fall or Spring Prerequisite: WH 2010 OR WH 2011 0.5 Course Units

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