BUS 474AC
Applied Research Study in Marketing
This course offers the opportunity to earn academic credit for experiential learning gained through engaging in hands-on research with a Faculty supervisor specialized in Marketing. The course will entail engaging in 120 hours of research-related activities (10 hours per week). The deliverable will be a written report/reflection piece addressing applied competencies that were developed during the course. ***Prerequisite: At least 60 credit hours and permission from Associate Dean Academic.*** *Note: Students may not receive credit for both BUS 474AC and BUS 442.*
Sources
- Course catalogue ↗2026-2027