ENGINEERING LAUNCH PAD-ENTREPRENEURSHIP

Credit Hour: 1 · Undergraduate Upper-Level

This course will focus on identifying the value proposition a potential venture has for a specific customer segment, and who those customers are and why. Students will be forced to “get out of the building” and interview potential customers to help refine their assumptions based on data. The goal is to help the teams create a scalable and repeatable business model for their venture. Graduate/Undergraduate Equivalency: RCEL 540 . Mutually Exclusive: Cannot register for RCEL 440 if student has credit for RCEL 540 .