SMGT 440

SPORT BUSINESS ANALYTICS

Credit Hours: 3 · Undergraduate Upper-Level

In this age of Big Data, employees must be tech savvy with a strong background in computer and statistical analysis. Sport Business Analytics calls for special approaches to marketing and pricing. This course is designed to introduce the students to techniques that will allow for productive sport business analytics.

Prerequisites & course information

Short Title: SPORT BUSINESS ANALYTICS Department: Sport Management Grade Mode: Standard Letter Course Type: Lecture Credit Hours: 3 Restrictions: Enrollment is limited to Undergraduate, Undergraduate Professional or Visiting Undergraduate level students. Course Level: Undergraduate Upper-Level Prerequisite(s): SMGT 340 or ( SMGT 260 and ( DSCI 101 or COMP 140 ) and ( STAT 310 or STAT 315 or DSCI 301 or ECON 307 or BUSI 395 ))

Sources

Course catalogue ↗2026–2027