Development and Fundraising in Music

3.0 credits

Nearly all non-profit organizations rely on raised funds to survive and thrive. Everyone who works at a successful non-profit organization needs to understand and embrace the basic concepts of fundraising. This class will examine the history, trends, sources, and methods of generating revenue and developing sustaining relationships for musical enterprises. The class will also explore the typical non-profit fundraising techniques: donor research, fundraising campaigns (annual, capital, endowment, etc.), marketing, grants, planned giving, and donor stewardship. Throughout the semester, students will learn about and develop skills in fund development planning and grant writing.