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BSAD 478

International Market Analysis

Three credits · Undergraduate

Students will be introduced to the historical, social, economical, cultural and legal context of conducting business in a selected region and/or country. The course will cover the development of the market(s) as well as highlighting current challenges and opportunities. Political structures and institutions as well as policies governing the economy and businesses (e.g. industrial and competition policies; free trade agreements; establishing local subsidaries/operations) will be discussed. Students will explore, next to other topics, important industries as well as major corporations and the role of transnational business and international organizations in addition to import/export regulations and practices. Prerequisite: fourth year standing. Three credits.

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