HTM 704
Advanced Professional Selling
This course builds upon the introductory selling and persuasion classes offered at TRSM with extensive sales role-playing exercises and sales management learning. Emphasis will be placed on sales preparation, presentations and adaptive selling techniques using live sales assignments. Students will further develop their knowledge of the sales process, management, technology and analytical skills through readings and learning activities.
Prerequisites & course information
prerequisites: ENT 577 or HTM 604 or MKT 504 or RMG 911
Sources
- Course catalogue ↗2026-2027