HTR 741
Hospitality and Tourism Research Concepts
This course examines the purposes, applications, procedures, constraints and management of applied hospitality and tourism research. It provides the potential researcher, or research buyer/user/supervisor an understanding of key issues in producing quality research through application and critique. The course also offers a framework for appraising research projects, thus enhancing the ability for management level decision-making. The course also considers the presentation and interpretation of results, tables, and graphs for actionable insight.
Prerequisites & course information
antirequisites: MKT 500
Sources
- Course catalogue ↗2026-2027