MGP 445
— Product Management
Overview of the requirements, issues, and tools involved in marketing of products and services via lectures, case studies, and a hands-on, quarter-long competitive simulation.
Prerequisites & course information
Course Description: Overview of the requirements, issues, and tools involved in marketing of products and services via lectures, case studies, and a hands-on, quarter-long competitive simulation. Learning Activities: Lecture 4 hour(s). Enrollment Restriction(s): Not open to students who have taken MGP 445Y or MGB 445Y or MGT 445Y or MGV 445V . Grade Mode: Letter. Learning Activities: Lecture 4 hour(s). Enrollment Restriction(s): Not open to students who have taken MGP 445Y or MGB 445Y or MGT 445Y or MGV 445V . Grade Mode: Letter.
Sources
- Course catalogue ↗2026-2027