MGT 408V
— The Business of the Media
Focuses on the media industries and how emerging digital technologies are disrupting the way media consumption, distribution and business models work. Will highlight the economics of several media, both news and entertainment.
Prerequisites & course information
Course Description: Focuses on the media industries and how emerging digital technologies are disrupting the way media consumption, distribution and business models work. Will highlight the economics of several media, both news and entertainment. Learning Activities: Web Virtual Lecture 1 hour(s). Grade Mode: Letter. Learning Activities: Web Virtual Lecture 1 hour(s). Grade Mode: Letter.
Sources
- Course catalogue ↗2026-2027