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MGT 493V

— Topics in Marketing

(3 units)

Advanced topics in marketing, which may include marketing research, new product development, brand management, pricing, distribution management, service marketing, hi-tech marketing, advertising, sales promotions, marketing through the Web.

Prerequisites & course information

Course Description: Advanced topics in marketing, which may include marketing research, new product development, brand management, pricing, distribution management, service marketing, hi-tech marketing, advertising, sales promotions, marketing through the Web. Learning Activities: Web Virtual Lecture 3 hour(s). Repeat Credit: May be repeated. Grade Mode: Letter. Learning Activities: Web Virtual Lecture 3 hour(s). Repeat Credit: May be repeated. Grade Mode: Letter.

Sources