Advanced Business Strategy: Managing the Non-Market Environment

4 units · Graduate professional courses (400-499)

Lecture, three hours. The analytical framework for non-market strategy goes beyond that of traditional competitive strategy. Non-market strategy is an emerging discipline which combines elements of competitive strategy, political science, and corporate social responsibility (i.e., environmental, social, and governance factors). Students gain ability to see new opportunities and risks, and are equipped to manage them. Letter grading.