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IS 441

Strategic Communication credit: 3 or

4 Hours

This course introduces students to collaborative approaches to strategic communication designed to persuade, influence and cause action through free and informed choices. There are many methods and tools at the disposal of the strategic communicator. This course will focus on the ethics, forms, techniques and practices of data storytelling as the centerpiece of strategic communications that are appropriate and effective for the information professional. Students learn to coordinate multiple aspects of human-centered information solutions such as information visualizations. Serving diverse information needs and ensuring those needs are met, future information professionals are expected to understand, support, and innovate dynamism of the relationships between people, information and technology. 3 undergraduate hours. 4 graduate hours.

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