Event Implementation and Evaluation in Recreation, Sport and Tourism credit:

3 Hours

This course is the second of a two course event capstone series. The first class ( RST 460 ) examines the core basics from idea generation through initial planning stages. This course ( RST 465 ) builds on material covered in the first course and includes an in-depth, thorough, and critical examination of the event experience including the roles of the event manager, event planning strategies, marketing and sponsorship concepts, legal aspects, staff management, budgeting, and evaluation. 3 undergraduate hours. No graduate credit. Prerequisite: RST 460 .